Geri Sondra

Southwest Changes To Seating 2025. Starting in 2025, the airline will transition to assigned seating, ending its longstanding tradition of allowing passengers to choose their seats upon boarding. In july, southwest ceo robert jordan told investors that the company’s plan was to sell assigned seating beginning in 2025.

The shift from open seating is expected to begin in the second half of next year, southwest says. Southwest airlines is planning to introduce assigned seating and premium upgrades next year, as part of a cabin monetization project to improve its financial.